Webcrawlers, spiders, or a Googlebot, for example, is a search engine crawler. Googlebot periodically traverses the web in record time, indexing content, links – everything contained in page source code – and storing it in Google’s search index. Then, when a user visits Google and enters a search phrase, the index, filtered by the algorithm, [...]
I seem to have created a little controversy, in Twitter, to some of the comments of the above post. I wanted to take the time to make it clear that I do not mean to say that Twitter has no SEO value.
Indeed, syndicated links can provide some ‘link juice’ which can be seen as a [...]
“…does Twitter have any SEO value?”
This question came to George via Twitter last night about the value of using Twitter as a part of your SEO strategy. Twitter is a great social networking tool to create relationships with your ‘followers’ about the activities of your business.
From a structural standpoint, Twitter creates a “nofollow” tag advising [...]
Many small businesses do not rank high enough in the search engine results pages (SERPs) to be found. Yet, more than 70 percent of internet users start off with a search engine before they buy a product or service. To put this in perspective, there are 157 million active internet users in the U.S., and [...]
One of the most important roles that search engine optimized content plays for your website is raising your page rank and search engine rankings. Web content writing that is informative, easy to read and easy to understand is one of the best methods of increasing your search engine rankings. While website content that is optimized [...]
Well the Search Marketing Expo wrapped up with an incredible amount of participants. This event and the companies participating in the search marketing arena are growing rapidly.
SMX Advanced is a venue for the experienced search marketer who wants to enjoy sessions conducted at a high-level and continue to stay ahead in the fast changing world [...]
PageRank is specific to Google.
If you are wondering how it is derived please consider the following explanation excerpt from Google’s webmaster help.
PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page [...]
Some companies live and die by word of mouth marketing. The relationships the seller builds with the client is transferred to the product or solution offered by the company. Interestingly enough, when a seller parts ways with a company the client often goes with them because the glue the relationship has binding it is that [...]
Did you hear that thud? That was my head hitting the desk when I stumbled upon xRank. Microsoft has launched xRank into Beta recently. xRank is a celebrity search engine that shows the volume of search activity on celebrities.
So here is my spin.A young professional knows how to create online buzz for celebrities. This happens [...]
Shares in Google hit a new benchmark of $600, fueled by investor confidence that the Web search leader’s advertising technology will capitalize on new areas of the media industry.
…. From its place as the leading site for conducting Internet searches, Google has branched into Web video with its purchase of YouTube, trod on Microsoft’s turf [...]