RSS – Improving the SEO value of your Website

October 23, 2008 No comments yet

Real Simple Syndication (RSS) feeds regularly deliver updates from web pages in order to give you the most recent information without having to search through different sites. RSS used in conjunction with Search Engine Optimization (SEO) can help maintain a high placement in search engine results. Two major benefits of RSS when [...]

Google Analytics and how it impacts your Online Marketing Success

October 23, 2008 No comments yet

Google Analytics is an application provided by Google to monitor your website’s performance so that you may adjust certain variables to create the most efficient and attract site for your customers. Google Analytics application offers features that make tracking customers easy and accurate in real time.
Google Analytics is a must have for many of [...]

Understanding Search Engine Optimization (SEO) Through Keywords

October 23, 2008 No comments yet

Search Engine Optimization (SEO) is a series of techniques that are used to improve the relevance of a website within a search engine query. For a business, becoming search engine optimized equates to bringing more traffic to a website, and generating more sales. Ideally, through SEO a website will appear on the first [...]

Pay-Per Click Through Social Media Marketing Over Search Engine Marketing

October 23, 2008 3 comments

Pay-Per Click (PPC) services enable businesses to advertise online and only pay each time a potential customer clicks on their advertisement. The most popular places currently for PPC campaigns or search engine marketing is through the top 3 search engines, Google, Yahoo!, and MSN. However, social media sites such as Facebook and MySpace [...]


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